Australia

As the Australian chapter of the Email Experience Council, we will be working with local corporations, agencies, service providers, associations, and educational bodies to provide 'the' most up to date and relevant resources on permission email. As with the overall eec mandate, we want to help corral the local experts as well as provide links to global experts in the proper use and management of the permission email channel. To achieve our goals we will replicate ecc events which have shown success in other chapters, as well as provide learning sessions, events and articles based on local experience.

The Australian chapter will be led by Simon O’Day

Simon O'Day, managing director
soday@eservices.com.au

As one of the founding members of eServices, Simon O’Day has used his 15 years of operational and business development knowledge in establishing the company’s present array of key services and clients such as Qantas, News Corporation, Caltex and National Australia Bank.

eServices is one of the countries leading and most experienced ESPs. By providing globally recognised ‘best of breed’ technology tied customised solutions, all coupled with a pure account services model, eServices achieve much more than normal ESPs.

Simon is currently the chairman of the Digital Council for the Australian Direct Marketing Association, a member of the Victorian Board ADMA, a lecturer for both AFA & ADMA and university programmes, and writes articles for publications such as Marketing Magazine.

Simon graduated from Emory University (USA) with a BA and BS.