Leadership at DMA Email Experience Council

The DMA Email Experience Council's collective vision continues with the Member Advisory Committee and Subcommittees which provide leadership and support key functions of the eec.

Member Advisory Committee (MAC)

The Member Advisory Committee is the Board of the DMA Email Experience Council. Meet your executive leadership team:

  • Mr. Ryan Phelan (Chair)
    VP, Digital Impact Strategic Services; Acxiom Corporation
  • Mr. Dennis Dayman (Vice-Chair)
    Chief Privacy and Security Officer; Return Path
  • Ms. Anita Absey (ex-officio member, Past Co-Chair)
    SVP Global Sales and Service; Return Path, Inc.
  • Mr. Matt Annerino
    VP Direct Marketing; Live Nation Concerts
  • Ms. Lynn Baus
    Senior Creative Director, Professional Services; Oracle Marketing Cloud
  • Mr. Joel Book
    Principal, Marketing Research & Education; ExactTarget
  • Mr. John Caldwell
    Red Pill Email
  • Mr. David Carpio
    Director of Email Marketing; Zeeto Media
  • Mr. Dave Littlechild
    Strategic Consultant; DL Consulting
  • Mr. Dan McDermott
    Sr. Product Marketing Manager; Epsilon
  • Mr. Loren T. McDonald
    Vice President, Industry Relations; IBM Silverpop
  • Mr. Nate Romance
    Sr. Regional Managing Consultant; ExactTarget
  • Ms. Ali Swerdlow
    VP, Industry Relations; LiveIntent
  • Ms. Karen Talavera
    President; Synchronicity Marketing  
  • Mr. Tink Taylor
    Founder & COO; dotMailer
  • Mr. Matt Vernhout
    Chief Privacy Officer, Manager of Deliverability; Inbox Marketer 

Our Mission is to:

  • Present professional education programs and encourage the sharing of knowledge and experience through online and offline conferences, seminars, webinars, and publications.
  • Encourage and publicize excellent performance and ethical practices by email and digital marketers and entities that serve them.
  • Protect and advance the interests of all email and digital marketers with marketing media; with legislative, regulatory, and standards-setting bodies; with trade and consumer media; and with the general public.
  • Create broad coalitions of like-minded organizations to work towards a common goal of supporting and protecting email and digital marketers.

Subcommittees that serve under MAC:

Advocacy Subcommittee, Chaired by Dennis Dayman; Return Path. Recommends/develops best practices, guidance and position papers.

Awards Subcommittee, Chaired by Loren McDonald; Silverpop. Recognizes the best and brightest in email marketing and thought leadership.

Education & Events Subcommittee, Chaired by Ali Swerdlow; LeadSpend. Develops specialized regional and networking events.

Marketing & Membership Subcommittee, Chaired by John Caldwell; Red Pill Email. Acquisition, retention and engagement with the eec membership.

Nominations Committee, Chaired by Dori Thompson; information era marketing + consulting, llc. Nominates and vets candidates to serve on the eec Member Advisory Committee.

eec Members interested in becoming more involved with our Member Advisory Committee, or Subcommittees can contact: lshosteck@the-dma.org.

Previous Projects: Developed and launched an eec YouTube Marketer Education Channel.

Platinum Sponsors
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