eec in the news
Oct. 1, 2007 - eMarketer - 'Welcome! Now Pass This Email Along'
Sept. 28, 2007 - DM News - Welcome emails gain popularity for retailers - Interview with eec Founder Jeanniey Mullen
Sept. 28, 2007 - MediaBuyerPlanner - Welcome Emails on the Rise from Top Retailers
Sept. 26, 2007 - ClickZ - Five Holiday Email Marketing Dos and Don'ts
Aug. 28, 2007 - TalentZoo - Email Marketers Only Getting Credit for Tip of the Iceberg
Aug. 9, 2007 - RetailWire - Midnight Madness Goes Online
Aug. 8, 2007 - MediaPost - Friendlier E-Newsletter Subscription Practices from Retailers
Aug. 8, 2007 - 1to1 Media - Setting the Tone with Email
Aug. 6, 2007 - BizReport - Use of Newsletter Subscription Incentives Decreases
Aug. 5, 2007 - Chicago Tribune - Night's right for online shopping - Interview with Chad White and eec charter member Dylan Boyd
Aug. 2, 2007 - Internet Retailer - Retailers have a lot to learn about e-mail marketing, says a new report
Aug. 2, 2007 - DM News - Retailers make it easier to sign up for e-mail: EEC study
Aug. 1, 2007 - PROMO Magazine - Moving Pictures - Interview with Chad White and eec member Lisa Harmon
Aug. 1, 2007 - Direct Mag - Study Outlines Retail E-mail Subscription Best Practices
Aug. 1, 2007 - Destination CRM - The 2007 Retail Email Subscription Benchmark Study
July 31, 2007 - Marketing Vox - Painless Email-Subscription Process a Growing Trend
July 19, 2007 - BizReport - Should email marketers bring back animation?
July 17, 2007 - MediaBuyerPlanner - Most Popular Retail Email Days of the Past Year
April 12, 2007 eec - eec's New Partnership with ETI - Travel Trade Intelligence Portal
April 5, 2007 BtoB Magazine - EEC Webinar addresses confusion about e-mail metrics, bounce management
April 3, 2007 iMedia Connection - Experts Weigh in on Outlook 2007
March 2007 MediaPost Publications - Harnessing Best Practices for Greater Buzz
March 8, 2007 MediaPost Publications - Go Figure!
March 8, 2007 BtoB Magazine – Email Experience Council survey finds lack of industry standards around metrics
March 7, 2007 DM News – Industry lacks e-mail metrics standards: EEC
March 7, 2007 WebProNews – Email Metrics Standards Needed
March 7, 2007 BizReport.com – Email remains only direct marketing channel lacking standardized metrics
March 6, 2007 International Herald Tribune (France) – The Workplace: Your company monitors your personal e-mail – Interview with Matt Villano
March 6, 2007 ClickZ News – EEC: Better E-Mail Reporting, Standards Needed
March 6, 2007 DIRECT – Why the CMO Thinks You're an Idiot
March 5, 2007 ClickZ – Which Vendor is Better? Article by Jeanniey Mullen
March 5, 2007 Breitbart.com – The Email Experience Council Announces Findings of the State of Email Metrics & Bounce Management Survey posting
March 5, 2007 DallasNews.com – The Email Experience Council Announces Findings of the State of Email Metrics & Bounce Management Survey posting
March 5, 2007 DIRECT – E-mail Industry Lacks Consensus on Most Basic Definitions: Study
March 5, 2007 Earthtimes.com – The Email Experience Council Announces Findings of the State of Email Metrics & Bounce Management Survey posting
March 5, 2007 LosAngelesTimes.com – The Email Experience Council Announces Findings of the State of Email Metrics & Bounce Management Survey posting
March 5, 2007 Quote.com – The Email Experience Council Announces Findings of the State of Email Metrics & Bounce Management Survey posting
March 4, 2007 New York Times – The Risk Is All Yours in Office E-Mail – Interview with Matt
March 2007 - OMMA Magazine - E-Mail Focus: Increasing E-mail Savvy
Feb. 8, 2007 BtoB Magazine – Consolidation sweeps e-mail security industry
Feb. 8, 2007 DM News – Refer-a-Friend Still on the Fringe - Interview with Chad White
Feb. 1, 2007 BtoB – Poor Performance, back-door deals pushing list prices lower
DMNews
Defining Deliverability Terms: Pivotal
BtoB Online
Email Experience Council Tackles Industry Issues
Nov. 2, 2006
eMarket2 Newsletter
Oct. 23, 2006
eec Podcast
October 2006
Get a leg-up on the Ad:tech show by listening to this information email-related podcast featuring: Jeanniey Mullen, Paul Beck, Stefan Tornquist and Dave Hutchinson
Listen now!
Wall Street Journal Marketers Embrace Click-to-Call
Sept. 7, 2005
DM News
Pivotal Veracity Clicks With OgilvyOne for E-Mail Services
August 3, 2006
OgilvyOne Exec Wants to Prove the Power of E-Mail
Published: July 10, 2006
E-mail -- not as sexy as MySpace and little more than junk to many consumers -- is both the whipping boy and the little-appreciated workhorse of the digital-marketing world.
EYE-TRACKING TECHNOLOGY DRAWS NEW INTEREST
Published: July 4, 2005
NEW YORK (AdAge.com) -- New technologies, as well as increased demand for measuring results, are leading some agencies to take another look at the use of eye-movement tracking devices.
CRM Magazine:
8 Email Marketing Tips
Issue: May 5, 2006
1To1 Magazine:
1to1 Magazine– What's your customer exit strategy
Feb. 27, 2006
Issue: March 2006
People: Elizabeth Glagowski
